Billy Boy ain't a CEO, he's chairman of the board. I don't agree with author's claim While the CEO on paper is Jim Farley, Bill Ford has run the company since 1999.
Jimbo is Ford's real head honcho when it comes to operations, he doesn't merely sign off on 10-K and 10-Q documents like a CEO on paper.
Yep, and that's why I'm concerned. A lot of this is good on paper, the new production system, skunkworks approach, relying on smaller, lighter vehicles than don't need massive batteries, hiring F1 aero people to have world class aero.
All of that is genius. Where I'm concerned is the execution, seeing how all of this comes together. Will the CE1 stuff be really captivating products with great quality, design, and range? Or will they look like eggs on wheels and go 180 miles?
That's gonna be the deciding factor. You can't get so lost in innovation that you lose the customer.
Making a derivative product off an existing platform is only feasible
if more than 50% of the components are shared and even then the
savings are only about 10% compared to a dedicated platform.
Holden learned this when it was commissioned to develop the Camaro
which had to be way more than a two door commodore sedan.
(Pontiac G8)
I am not too sad to see the Escape go, but the Corsair is a competitive vehicle for the class. Hopefully the import plans for the Corsair come to fruition.
Do we know if any of the cancelled vehicle designs (e.g. Lincoln Star/Continental Rivian thing, T3 Truck, 3-Row EV Utilities) are going to live on in the form of a new production vehicle? Hopefully Ford can at least reuse some of the aesthetic work that they've done.