Seriously? I’m trying my very best to be an adult here; since when does anyone have to justify their engine preferences to you, or ice-capades, or akirby or anyone whatsoever. Don’t you guys see the irony in thinking that you’re so right that no one else has the right to prefer a different type of engine? So what if I don’t prefer turbo engines for my needs? Why do you even care what I like best? Contrary to your point of view, no one feels the need to justify what they want. If I prefer a Godzilla V8 over any EcoBoost, that’s my choice and mine alone. If you prefer EB, that’s your choice and I haven’t said otherwise.
If Ford managers have the same “it’s my way or the highway” attitude, they will no doubt alienate potential buyers.
I decided to replace the front bumper on my '99 Cobra with a reproduction of one from a 2000 Cobra R. I had already installed a Roush body kit on the car several years ago and always wanted to get the front of the car down to the level of the Roush side skirts but I didn't want to use the Roush front bumper cover since it would lose too much of it's Cobra identity, IMO. The Cobra R bumper cover with its lowered splitter solves those problems. Unfortunately, the brackets that attach the ends of the bumper to the front fenders are pop riveted to the inside of the bumper and I didn't want to drill out those rivets on a perfectly good original bumper and they weren't included with the new bumper. Ford also no longer makes those brackets due to the age of the car.
However, Late Model Restorations (LMR) does make reproduction brackets. So, I ordered a pair of their brackets back on 2/26/25. LMR is in Waco, TX. According to the USPS tracking number, the package was in Pittsburgh, PA on 3/4/25. Because I live in west central Pennsylvania I assumed the package would have been here by now. Afterall, today is 3/7/25 and it was less than 100 miles away four days ago. Wrong. Can't do that. Guess where it was today? Santa f'n Clara, California! WTF? Musk can't DOGE these a-holes fast enough!
Here's a photo of the unpainted Cobra R bumper during trial fitting on the car.
We can make some “educated” assumptions, but it’s all speculation as the product doesn’t exist in the market today. I feel like initial demand will result in perhaps 30k units the first year. In order to sustain success, I’d like to see this product usher in the hybrid era for the Mustang.
The Return On Investment shouldn't be an issue-the Sedan Mustang would share about 60-80% commonality with the coupe.
The Mustang platform is most likely already "paid off" investment wise-its a massaged S197 with IRS added 10 years ago and a deep refresh of the platform I think roughly at the same time. The S197 has been in production for almost 20 years and the IRS for half of that.
The only major unknown is the cost of designing an updated crash cell to have an additional 2 doors added to it.
Even if they just sell an additional 25-50K Mustang sedans, it would be worthwhile for Ford to do..this isn't 40 years ago where you had to sell 300K products to break even on them.
Counterpoint: you know who doesn’t know the actual ROI potential? Anyone on this board.
You have no clue how profitable a 4 door Mustang would be and neither do I. If you trust Ford to make the right decisions based on the track record, good luck. It really depends on the market that many manufacturers have decided is no longer worth pursuing. It’s all debatable and you can have an opinion, but that’s all it is. We shall see how this plays out, hopefully Ford produces a desirable product that keeps the Mustang name alive and well positioned for years to come. IMO, that’s the ONLY reason to produce a 4 door Mustang.